Month: January 2012

Marketing- What is the Best Way to Reach Your Audience?

Over the holiday break I spent hours researching and e-mailing cancer centers around the country to promote my book. This was not the first try to reach my potential audience. I’ve spent months calling, e-mailing, tweeting, blogging, networking, face-booking- the list goes on. On December 26th, I sent out roughly 55 e-mails to specific people …

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